Years ago, I did a podcast on an Internet radio station called Toginet. It still lives today. The show was called "SEO Radio" and I reached out to top internet celebrities including Neil Patel, John Chow and Bill. All of them agreed to be on the show. So, first, Bill was gracious enough to join despite the small audience and shared some amazing insights.

However, here's the difference. Years later, I reach out to all 3 of these and guess who replies? Yup, Bill. Neil and John are too big for me to get a reply. They're no bad guys, but they don't prioritize people who can't give them immediate benefit. Bill, however, has always and continues to be just your normal every day citizen who cares about people from spammers to very successful folks. Obviously, he's not going to take care of all of the former, but I can say that Bill has done his best to always treat everyone equally.

I've always respected Bill for his humility.